With over 12 years of sports rights and broadcasting experience, Louisa was hired into the position of CCO to lead commercial partnerships and drive business development through incremental revenue streams, and with a focus on original content and rights development. Prior to Queensberry, Louisa headed the PPV business across Boxing, UFC and WWE, and the Boxing rights portfolio, for TNT Sport, (Warner Brothers Discovery) having previously held senior commercial and rights roles, as well as being responsible for the PPV launch and social media delivery for the UEFA Champions leagues finals for BT Sport.